If you’re serious about selling online, you need an e-commerce platform that’s not just easy to use but also powerful enough to grow with your business. That’s where BigCommerce comes in.
It’s a cloud-based, all-in-one solution designed to help businesses of all sizes build, manage, and scale online stores.
Whether you’re just starting or running a high-volume store, BigCommerce provides built-in tools for SEO, marketing, analytics, and multi-channel selling—without needing tons of third-party apps.
What is BigCommerce?
BigCommerce is more than just an e-commerce platform—it’s a fully hosted, scalable solution that removes the headaches of managing servers, security, and software updates.
Since it’s cloud-based, you don’t have to worry about hosting or maintenance. Just sign up, log in, and start building your store.
What makes it stand out? BigCommerce focuses on medium to large businesses that need flexibility and performance.
Unlike Shopify, which relies on third-party apps for advanced features, BigCommerce includes many tools out of the box.
And unlike WooCommerce, which requires WordPress and self-hosting, BigCommerce handles everything for you—so you can focus on selling.
If you’re looking for a scalable, feature-rich platform that won’t limit your growth, BigCommerce is definitely worth considering.
Features of BigCommerce
BigCommerce is packed with powerful features that help businesses build, market, and scale their online stores—all without needing extra plugins or custom coding. Let’s break down what makes it stand out;
1. Customizable Storefronts
Want a store that looks exactly how you imagine? With BigCommerce’s drag-and-drop page builder, you can easily customize your storefront without touching code.
Plus, there are plenty of themes and templates to match your brand’s style. Whether you’re selling fashion, electronics, or handmade crafts, there’s a design that fits.
2. Omnichannel Selling
Selling in just one place? That’s limiting your growth… BigCommerce lets you sell across multiple channels, including Amazon, eBay, Facebook, Instagram, and Google Shopping.
This means you can reach more customers where they already shop—without the hassle of managing separate inventories.
3. SEO & Marketing Tools
Getting traffic to your store is crucial, and BigCommerce makes it easier with built-in SEO features like customizable URLs, automatic sitemaps, and structured data.
Plus, it integrates with email marketing tools like Mailchimp and offers social commerce support to help you run promotions across different platforms.
4. Payment & Checkout Options
Want to offer customers flexible payment methods? BigCommerce supports multiple gateways like PayPal, Stripe, Amazon Pay, Paystack and other digital payment options.
This ensures a smooth checkout experience—which can help boost conversion rates.
5. Advanced Product Management
Managing a large inventory? No problem! BigCommerce allows unlimited product listings, multiple variants (like sizes and colors), and bulk editing. Whether you have 10 or 10,000 products, you can organize everything efficiently.
6. Enterprise-Level Security
Security is a top priority for any online business. BigCommerce offers PCI compliance, a free SSL certificate, and DDoS protection to keep your store and customer data safe. That means no extra costs for security add-ons!
7. Extensive Integrations
Need more tools? BigCommerce integrates with third-party apps like HubSpot, Mailchimp, QuickBooks, and more.
Whether it’s CRM, accounting, or marketing automation, you can connect the apps you already use to streamline your workflow.
With all these features built-in, BigCommerce provides a complete e-commerce solution—no extra plugins, no hidden fees, just everything you need to scale your business.
Benefits of BigCommerce
BigCommerce isn’t just packed with features—it also delivers major benefits that help businesses grow without limitations. Here’s what makes it stand out…
1. Scalability for Growth
Whether you’re a small business or a large enterprise, BigCommerce is built to scale with you. As your sales grow, you won’t have to worry about outgrowing the platform. It handles high traffic, large product catalogs, and complex operations—all without slowing down your store.
2. No Transaction Fees
Unlike Shopify, which charges extra transaction fees unless you use Shopify Payments, BigCommerce lets you keep more of your revenue. You’re free to use any payment gateway—like PayPal, Stripe, or Apple Pay—without added costs.
3. Multi-Channel Selling
Reaching customers on multiple platforms is a game-changer. With BigCommerce, you can list and manage products on Amazon, eBay, Facebook, Instagram, and Google Shopping—all from one dashboard. This makes it easier to sell everywhere without juggling multiple accounts.
4. Strong SEO Performance
Want to rank higher on Google? BigCommerce has SEO-friendly URLs, metadata controls, and site speed optimizations built in. Faster loading times and structured data help your store show up in search results, product listings, and Google Shopping ads.
5. Flexible Customization
For businesses that need advanced customization, BigCommerce offers open API access. Developers can build custom integrations, automate workflows, or modify the storefront beyond standard themes. If you need full control over your store’s functionality, BigCommerce delivers.
With these benefits, BigCommerce is designed for long-term success—giving you the flexibility, savings, and growth potential that many competitors just can’t match.
Pros and Cons of BigCommerce
Like any e-commerce platform, BigCommerce has its strengths and weaknesses. Let’s break them down so you can decide if it’s the right fit for your business.
Pros
- Unlike Shopify, BigCommerce doesn’t charge extra fees for using third-party payment gateways. You keep more of your profits.
- From SEO-friendly URLs and metadata controls to email marketing integrations, BigCommerce helps drive traffic without relying on extra plugins.
- List and sync products on Amazon, eBay, Facebook, Instagram, and Google Shopping from one dashboard. No need to manage separate stores.
- Whether you’re running a small store or an enterprise-level operation, BigCommerce handles large inventories and high traffic without slowing down.
Cons
- While BigCommerce’s core features are great, some advanced tools (like abandoned cart saver) are only available on higher-tier plans.
- The platform has more built-in features than competitors, but that also means it takes longer to learn—especially for first-time store owners.
- While BigCommerce offers high-quality templates, the free selection is smaller than Shopify or Wix. Many premium themes come at an extra cost.
Pricing
Choosing the right e-commerce platform means understanding the costs involved. BigCommerce offers several pricing plans tailored to different business needs. Here’s a breakdown:
- Standard Plan: At $39 per month, this plan is ideal for new or small online stores.It includes essential features like unlimited products and users, no added fees, 24/7 live support for phone and chat, and supports up to $50,000 in online annual sales.
- Plus Plan: Priced at $105 per month, the Plus plan suits growing businesses aiming to enhance conversions and marketing efforts.It encompasses all Standard features and supports up to $180,000 in online annual sales.
- Pro Plan: Starting at $399 per month, the Pro plan is designed for larger businesses with higher sales volumes, supporting up to $400,000+ in online annual sales.For every additional storefront, there’s an extra $100 monthly fee.
- Enterprise Plan: Tailored for high-volume businesses requiring advanced features and customization. Pricing is customized based on specific business needs and sales volume.
BigCommerce also offers a 15-day free trial, allowing you to explore the platform before committing.
Visit BigCommerce pricing page to learn more
Final Words
So, is BigCommerce the right e-commerce platform for your business? If you’re looking for a scalable, feature-rich solution that grows with your store, the answer is yes.
BigCommerce stands out with its powerful built-in features, no transaction fees, and multi-channel selling capabilities.
It’s a great choice for medium to large businesses that need flexibility, advanced customization, and strong SEO tools. Plus, with its robust security and extensive integrations, it’s a platform designed to handle serious growth.
That said, it may not be the best fit for beginners due to its learning curve and higher pricing for advanced features.
But if you’re ready to scale and want a platform that won’t hold you back, BigCommerce is a strong contender.
Ready to get started? Sign up for a free trial today
Related Article: Ahrefs Review: The Ultimate SEO Tool for Businesses & Marketers?